Bleach London: Home Hair Dye Launch

To mark the launch of their home hair dyes (available from Boots), Bleach London invited  bloggers to come try out and pick up some tips at their salon in Topshop Oxford circus. We were treated to cupcakes from Lola's cupcakes, while we had a good nose at their amazing colour range. It was so great to be invited by Chalk PR, and even see Emma (the boss) have her hair dyed my kind of boss. I was expecting it to be a presentation, but it was far better bloggers where trying the product than and there, from dip dye to rainbow locks

I chatted with both Alex Brownsell and Sam Teasdale (co-founders of Bleach London) who gave me great tips, which I'll be sharing in my next post along with the results of people who had their hair dyed. Just like Alex and Sam, Bleach has a very relaxed but uber cool vibe.  I'm serious for two ladies have made their dream a successful business, but are so down to earth and hands on. The back wall has bottles filled with mixed dyes and ponies, it's how I picture my dream bathroom. They have coloured extensions hanging up on the wall as you enter inside, with all the names of their dyes just below so you can see just how beautiful the dyes look on hair. Saying that you need a good base, as colouring your hair is like painting a canvas the whiter the better for colours to keep their true shade. 

I was chatting with Alex about how I dye my hair, I told her that I didn't use foils when bleaching. She said don't worry neither do we, as long as you follow instructions and mix it and leave it on for the recommend time it's fine. Again I love that it's like going to your friends house to have your hair done, but instead of a patchy mess they leave you with ridiculously mesmerising hair. The team work really hard and work well together, they are more like family. Above the chairs where they dye and style the hair, are photos with a mass of inspiration for trying something new. The wash basins are massive and I love seeing them wash out the hair as the excess colours disappear down the plug hole.

The event was so much fun, and it made my day when a lady asked if I worked there *dream job. Massive thanks to Bleach, Chalk PR and Hayley for inviting me. In my next post, like I said I'll be sharing tips for home hair dye and showing you results from bloggers that had their hair dyed. After the event me and my blog babes Lauren, AmyGeorgia, Robyn, Sara, Plum all went for a drink and were chatting about our next hair adventures. We all had such a great time, and I'm looking forward to seeing their hair colours.


  1. Love this stuff but I'd need to bleach !

    Your hair looks AMAZING

    I spy my main babe Lauren :)

    A Forte For Fashion


  2. Awesome photos.. I want Blulini hair!!

  3. Amazing pictures, I can't wait to get my hands on these xx

  4. This makes me so tempted to dye my hair crazy colours again!!!


  5. These colours are so so pretty!

    Maria xxx

  6. These all colors are awesome & all girls are looking too charming. To know more about us with just
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